The Noisy Channel


Exploiting Irrationality

December 30th, 2008 · No Comments · Uncategorized

A few months ago, I blogged about a lecture that behavioral economist Dan Ariely gave as part of his book tour for Predictably Irrational.

Today, I see that Chris Yeh has published an outline of the book, and that the SEOmoz blog has applied it to derive lessons for web marketing.

Fun and informative reading, at least if you aren’t too disillusioned in the systematic irrationality of our species.

0 responses so far ↓

  • There are no comments yet...Kick things off by filling out the form below.

You must log in to post a comment.

Clicky Web Analytics