The Noisy Channel


Google Meets The Press

October 7th, 2009 · 4 Comments · Uncategorized

I enjoyed my proverbial fifteen seconds of fame on CNN yesterday, and I even enjoyed lunch at the New York Times cafeteria today. But for a prime-time media show check out the live blogging of a chat that Google co-founder Sergey Brin and CEO Eric Schmidt are having with reporters at the Google New York Office.

Here’s an excerpt (via TechCrunch) to pique your interest:

Q: Do you think Bing is something different or a rebranding?

Sergey Brin: I don’t want to speak about our competitors.

Eric Schmidt: Better for you to judge. We like to focus on our customers.

More coverage at:

4 responses so far ↓

  • 1 jeremy // Oct 7, 2009 at 5:32 pm

    From TC, emphasis mine:

    Danny Sullivan: …You seem to have data other people cannot get because you give away free tools. other people can tap into Google Analytics to see conversion

    Schmidt: every one of these has a competitor. Google is an advertising company, we don’t have cross-subsidization

    I guess it’s time to rewrite the corporate philosophy. Should I take the first stab? I’m willing to open source my efforts.. Google is free to borrow any of this.

    Corporate philosophy point #2:

    2. It’s best to do one thing really, really well.

    We do advertising. With one of the world’s largest research groups focused exclusively on solving ad optimization problems, we know what we do well, and how we could do it better. Through continued iteration on difficult problems, we’ve been able to solve complex issues and provide continuous improvements to a service that already makes having to view an advertisement a fast and seamless experience for millions of people. Our dedication to improving advertising helps us apply what we’ve learned to new products, like Gmail and Google Maps; in fact we recently started advertising on Google News, too. Our hope is to bring the power of advertising to previously unexplored areas, and to help people access and use even more of the ever-expanding advertising in their lives.


  • 2 Daniel Tunkelang // Oct 7, 2009 at 5:35 pm

    Can’t say they didn’t set themselves up for that one. 🙂

  • 3 jeremy // Oct 7, 2009 at 5:43 pm

    I’m chuckling out loud at what could be done with the remaining tenets…

    5. You don’t need to be at your desk to see an advertisement

    7. There are always more opportunities for advertisements out there

    8. The need to advertise crosses all borders

  • 4 billycripe // Oct 9, 2009 at 10:57 am

    I’m sorry I missed you. I too was at NYT on Wed and enjoying a coffee in the cafeteria.

    Glad your experience was good.

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