What You Need To Know About Social Media

Today I delivered an internal presentation at Endeca entitled “What You Need To Know About Social Media” with the goal of setting a baseline of what every technologist should know about this brave new world.

As proof that I drink my own kool-aid / eat my own dog food, I’m offering it here for public consumption. I suspect that a lot of it will be familiar to readers here, but you never know. I also encourage you to re-use this presentation in your own organizations to convince skeptics that social media are not just a bunch of hype.

Enjoy!